Dr Janine Marie Swail

DPhil, Business; BA Hons International Business Studies (with French)


Prior to joining Auckland University Business School, Janine worked as an Assistant Professor at Newcastle University (2007-2013) and University of Nottingham (2013-2016), United Kingdom before moving to New Zealand to join the Department of Management and International Business as a senior lecturer in Innovation and Entrepreneurship (I&E). She teaches across undergraduate and postgraduate levels and contributes to the design, delivery and coordination of courses in the area of innovation and entrepreneurship. Her research interests focus on the impact of gender upon entrepreneurial activity, most recently in the area of entrepreneurial finance.  Janine’s research has been published in Entrepreneurship, Theory and Practice, Gender, Work and Organisation, International Small Business Journal and Entrepreneurship and Regional Development and she serves on the Editorial Board of the International Small Business Journal and the International Journal of Entrepreneurial Behaviour and Research.

Research | Current

I am an experienced and well-published entrepreneurship researcher and educator with specialist knowledge of the contributions of gender theory to our understanding of entrepreneurship. My work critically illustrates the predominant masculinity of entrepreneurship research and offers new insights using a gender lens. My current research projects are briefly explained below: 

Understanding the financing strategies of women entrepreneurs: a qualitative comparative study.

This study funded by the Faculty Research Development Fund (FRDF) explores the impact of gender within entrepreneurial finance eco-systems. Addressing both the demand and supply aspects of entrepreneurial finance, the study focuses on the financing strategies of women entrepreneurs seeking to grow their businesses, as well as the visibility and role of female business angels within entrepreneurial eco-systems (New Zealand and United KIngdom). Eighty-two in-depth interviews were conducted with women entrepreneurs and business angels (female and male) during 2018-19 and the data is currently being analysed. 

Emotion, gender and business exit

This project builds on an previous research that examined the business exit decision using a gendered life course analysis (Jayawarna, Marlow and Swail, 2020). Developing this work using a qualitative lens this research explores how emotions influence the business exit decision of women entrepreneurs and subsequent well-being thereafter. Sixteen women entrepreneurs shared their career journeys, focusing in on the business exit event and resultant career paths. A working paper is currently underway.

Teaching | Current

2020 Semester 2

  • INNOVENT 307 Ecosystems for Innovation and Entrepreneurship
  • INNOVENT 306 Innovation and Entrepreneurship in Action

2020 Semester 1

  • INNOVENT 307 Ecosystems for Innovation and Entrepreneurship

Previous teaching

  • INNOVENT 204 Understanding Entrepreneurial Opportunities
  • GLMI 709 Creating Global Ventures
  • INTBUS 705 Advanced Entrepreneurship
  • INNOVENT 303 Entrepreneurship

Postgraduate supervision

Current PhD Supervision

  • Amanda Sterling – ‘Motherhood and Leadership.’ (commenced February 2019)
  • Farzana Adeel – ‘The Role of Social Ties in Resource Acquisition by High-skilled Immigrant Entrepreneurs.' (commenced July 2019)

PhD Completions

  • Dr Jasmine Jaim – ‘Influence of Gender upon Women Business-owner’s Access to Finance in Bangladesh in the Context of a Patriarchal Developing Nation.’ (Completed August 2016; Nottingham University Business School, UK)
  • Dr Lorna Treanor – ‘Women in Veterinary Medicine: Gender Practice and Gendered Practices in a Feminising Profession.’ (Completed September 2015; Nottingham University Business School, UK)
  • Dr Fei Qin - ‘Knowledge Creation in the Chinese Software Sector: A Comparative Study of Returnee and Domestic Firms’ (Completed January 2014; Newcastle University Business School, UK )

Areas of expertise

Most recent publications:

Jayawarna, D., Marlow, S., & Swail, J. (2020). A gendered life course explanation of the exit decision in the context of household dynamics. Entrepreneurship Theory and Practice. https://doi.org/10.1177/1042258720940123

Treanor, L., Marlow, S., & Swail, J. (2020). Rationalising the postfeminist paradox: The case of UK women veterinary professionals. Gender Work and Organization.  https://doi.org/10.1111/gwao.12568

In the media:

NZ ranked fourth globally for support of women entrepreneurs, business owners - report

Better female world requires more balance

The ivory tower cannot compete with the cathode ray

Selected publications and creative works (Research Outputs)

As of 29 October 2020 there will be no automatic updating of 'selected publications and creative works' from Research Outputs. Please continue to keep your Research Outputs profile up to date.
  • Swail, J., & Marlow, S. (2018). ‘Embrace the masculine; attenuate the feminine’–gender, identity workand entrepreneurial legitimation in the nascent context. Entrepreneurship and Regional Development, 30 (1-2), 256-282. 10.1080/08985626.2017.1406539
  • Marlow, S., & Swail, J. (2015). Re-evaluating business exit from a gendered perspective. In D. R. DeTienne, K. Wennberg (Eds.) Research handbook of entrepreneurial exit (pp. 42-62). UK: Edward Elgar Publishing Limited. 10.4337/9781782546979.00010
  • Swail, J. (2015). Barefruit products: A case of entrepreneurial failure in the UK agri-food sector -- United Kingdom. In J. Hayton, C. Salvato, M. J. Manimala (Eds.) Global entrepreneurship: Case studies of entrepreneurial firms operating around the world (pp. 181-193). London; New York: Routledge.
    URL: http://hdl.handle.net/2292/28500
  • Swail, J., Down, S., & Kautonen, T. (2014). Examining the effect of 'entre-tainment' as a cultural influence on entrepreneurial intentions. International Small Business Journal, 32 (8), 859-875. 10.1177/0266242613480193
  • Marlow, S., & Swail, J. (2014). Gender, risk and finance: why can't a woman be more like a man?. Entrepreneurship and Regional Development, 26 (1-2), 80-96. 10.1080/08985626.2013.860484
  • Swail, J. (2013). The ivory tower cannot compete with the cathode ray. http://www.ft.com/cms/s/2/a7f3162c-f60b-11e2-a55d-00144feabdc0.html#axzz43hCaXAsY. Related URL.
  • McClelland, E., Swail, J., Bell, J., & Ibbotson, P. (2005). Following the pathway of female entrepreneurs: A six-country investigation. International Journal of Entrepreneurial Behaviour and Research, 11 (2), 84-107. 10.1108/13552550510590527

Contact details

Primary office location

Level 4, Room 457
New Zealand

Social links

Web links